Discover the Power of the Alcohol-Free Movement — With the #1 Platform in Non-Alcoholic Discovery

Where top adult N/A beverage brands meet their most engaged audience during Dry January and beyond

 

The #1 Non-Alcoholic Discovery Platform

Some Good Clean Fun is North America’s trusted destination for discovering the best in non-alcoholic drinks from wine and spirits to functional “buzz-free” beverages.

  • #1 in search visibility for multiple non-alcoholic categories

  • 80,000+ monthly pageviews (projected to surpass 100,000+ in January)

  • 5,000+ email subscribers with a 45% open rate

  • 60% U.S. audience, with the rest spanning Canada, the U.K., and Australia

  • Demographic: Skews female at 65%

 

An Audience That Acts - Our 10% Conversion Rate

Our readers have purchase intent when they come to Some Good Clean Fun. They don’t just browse - they click on buy, engage, and return for more.

The Some Good Clean Fun audience is united by one thing: a growing passion for balance, mindful drinking and loving a life with less alcohol. They’re wellness-minded, trend-aware, and have disposable income. They are ready to act on what they discover.

Performance Snapshot:

  • 10% average conversion rate across top drink discovery pages — ten times higher than industry benchmarks

  • High-intent readers: visitors arrive from organic Google searches, meaning they’re already in discovery or purchase mode

  • Returning audience: a significant portion of traffic comes from repeat readers who trust our recommendations

  • Engaged newsletter community: 45% open rate and consistent click-through on brand features

When your brand appears here, it’s not background noise - it’s the next step in a buyer’s journey.

 

Why Partner With Us?

Because you’re not just buying ad space, you’re connecting with people NEW to non-alcoholic brands in a month where drinking less is top of mind, and helping those consumers find your product in a crowded time of year.

Each partnership is thoughtfully crafted to fit the brand and audience — from featured product placements to newsletter sponsorships and evergreen integrations to help you meet you sales and marketing objectives.

 
 
 

Choose a program that fits your brand and goals.

Partnership Type What You Get
Website Integration
  • Ad placement on top-ranking discovery pages (evergreen SEO visibility).
  • In-content product spotlights on “Best of” roundups and comparison guides.
  • Inline callouts + “Where to Buy” CTAs (conversion-oriented).
  • Featured front page editorial and in-content promotion.
Newsletter Sponsorship
  • Feature placement in the weekly send to 5,000+ subscribers with a 45% open rate.
  • Editorially aligned product story (copy + image) with clear CTA.
  • Option for a branded email to entire base.
  • UTM/link tracking for performance transparency.
Custom Campaigns
  • Co-created content tailored to drive purchase offline or online.
  • Multi-channel support: site feature + newsletter + social media amplification.
  • Creative direction to align with SGCF voice and audience intent.
  • Post-campaign report: impressions, clicks, on-page engagement, and learnings.
 

Brands We’ve Partnered With

 
We’re so impressed with the number of conversions that Some Good Clean Fun drives for us every month. And working with Sarah Kate has been easy and seamless.
— Online Retailer Advertising Partner
 

Dry January is noisy and you deserve to stand out in it.

Ready to explore how we can work together this Dry January?

Let's Have A Conversation

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Click the button below to book a 30-minute discovery call with Sarah.

Looking forward to working with you!